May
Choosing an Effective Automated Card System
Posted in The Perfect Follow-Up Tool | No Comments »If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
If you have not read my post on the benefits of using postcards and greeting cards in your business as a follow-up tool, then you should check it out before reading this post. You can click here to find that post.
In this post I suggest that the automated card system you use has 3 features to make your cards effective. Here they are:
- Effective Cards Are Personalized
Personalize your cards. You should use the recipient’s first name in the card. Don’t simply use a mass-produced, generic message. Begin your message by addressing them with their first name.
2. Effective Cards Are Handwritten
The main, personal message in your cards should be handwritten.
Think about it…
What feels more personal to us when we read a store-bought card? The generic message printed on the inside of a card or the hand written note jotted down underneath it?
Now fortunately with today’s technology it’s possible to create a “handwriting font” of your own writing. So you don’t have to worry about the time it takes to “hand write” dozens of cards.
3. Effective Cards Are Personally Signed
Personally sign each and every card with your signature. After all, personal messages are personally signed.
Again, if you are trying to build a personal relationship with the reader of your card you need to sign the card with your own signature.
Of course there is a way to add your signatures to your cards digitally.
The sytem that I use effectively does these three things and the things I discussed in the 7 ways to use cards post. Your card system shouldn’t be expensive. There is a real company behind the system, of course, who actually mails out the real card that you create, but you shouldn’t have to pay an arm and a leg. The company I use is very reasonable and user-friendly. You can check them out if you like or you can feel free to contact me for more information if you need to.
ttyl, Na’sia
My motto: Learn, teach, inspire, and you shall receive all that your heart desires.
